Posts Tagged ‘Viral’

A good example of a viral short that provokes a positive response from kids, but a more mixed response from adults.


Cute idea from Spanair Shame the brand name sounds like Spanner to my jaded English ear.


See the video: HERE


A wonderful viral from CCCP for Hi-Tec.



An interesting digital campaign has launched from DDB and is generating some buzz around viral films posted on YouTube and at a microsite for VW. The premise of the campaign is that if you make things more fun, it’s easier to change people’s behaviour. While I love the the work and the idea alot; I’m […]


Whilst at least one early edition newspaper in London (Metro) changed it’s front page from reporting the death of one celebrity (Farah Fawcett) to another (Michael Jackson) today. My interest was in how quickly the news of Michael Jackson’s death would spread digitally. By 8am Twitter was all a flutter, in fact as I type […]


Bloguerrilla

19Feb09

Something worth taking a look at. Bloguerrilla is an Italian blog for ambient media, guerrilla stunts, experiential events and advertising in a viral vain. Whilst unfortunately I don’t speak Italian, I do read ideas and this blog captures lots of them. The YouTube video promoting what the blog covers: HERE The link to the site: […]


The Veet brand in Australia have placed a press ad that plays the offline viral card rather strongly. A well placed and simply executed tactical idea. I wonder if the ad would feel so appropriate to US or UK consumers as it surely does for Australian? I wish they ran the ad in other markets […]


The latest promotion for the BBC’s online iPlayer service, which allows you to catch up on the last week’s programmes, has struck a direct heading for brand engagement. Unlike Sky, Channel 4 or ITV, this brand film doesn’t focus on showing content highlights from traditionally popular programmes. Instead the BBC have decided to release a […]



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