Steve Jobs blinks, very quickly.


Following the uproar in the US surrounding the surprise price discounting of the Apple iPhone from $599 to $399 in just 2 months since it was launched. Steve Jobs has rapidly responded to the criticism from thousands of customers in the last 24 hours who felt they had supported Apple but paid too much.

Steve Blinks


I’ve been informed this evening that Apple’s share price dived 5% after the announcement. Read that as ‘Oops, the decision to slash the price so soon on our great product has just wiped millions of dollars off our value; as well as damaging consumer trust in countries that are yet to launch the iPhone.’

Reach for the stars people; but make sure someone with sense checks you have fuel and sandwiches for the return trip.

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