Archive for August, 2008
Thanks to Dominique Poncin for a wonderful quote from Banksy:
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Tags: Advertising, Banksy, Banksy quote, Modern Art
Like many other planners, I seem awash with comment and research demonstrating the credit crunch has heralded a wave of thrift-seeking consumer behaviour. Out goes the consumer commitment to Fair Trade, organic chicken and recycling. In comes the need for a cheap holiday, cheap fuel, a restructured loan and a way of turning the left-overs […]
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In case you missed the Planning at 40 celebration at JWT, here is a link to Jeremy Bullmore’s contribution to the event. Jeremy is always witty and possess a compelling view on seemingly everything related to marketing and business. I met him in a lift once, haven’t we all? The Link There are other video […]
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Tags: Antimonies, Jeremy Bullmore, Planning at 40
A rather unusual story appeared in The Telegraph at the Weekend. Concerning a Swiss airline pilot who has invented a carbon-fibre wing with jet engines that he straps himself onto and flies ‘Rocket Man’ style at 180mph. He is scheduled to fly across the English Channel with it in September. Details are in the story […]
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Tags: Rocket Man, Yves Rossy
I just noticed that the music I’ve been listening to post Glastonbury and as we go through the Reading weekend has become very festival influenced. While I may lay claim to following some of the groups and artists on the list for a good while. Several of the bands on the list have been heavily […]
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Tags: Bombay Bicycle Club, Jacke Penate, Klaxons, Pete & the Pirates, The View, The Wombats, Vampire Weekend
Nokia Brand & Design Priorities
There are several presentations relating to brands, advertising, digital and design worth taking a look at on Slideshare. The link below shows a good example relating to Nokia. The Link
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Tags: Nokia Brand, Nokia Design
Account Planning Bookshelf
These are the books I’ve been reading / re-reading since starting my new job at John Brown three months ago today.
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Tags: Account Planning Books, Recommended reading for Planners
After publishing my brand mapping tool on Slideshare 11 months ago, today I noticed the number of online viewers has now reached 27,990, with 5,000 people downloading a copy to keep. The system was originally conceived as a method of mapping an extensive product range around a central brand positioning. The system may be viewed […]
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Tags: brand mapping, Brand Positioning, BrandStars, Kevin Sugrue
CDP – still on display
While attending an inter-agency briefing at Hall & Partners for the British Heart Foundation recently, I spotted a dusty relic in the corner of the room . No, I’d never refer to Chris Barraclough that way; it was very nice to meet him again and he was of course as charming as usual. Digressing for […]
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Tags: CDP, Collett Dickenson Pierce, John Griffiths, Johnny Hornby
brightcove.com
I had the pleasure of bumping into Luke Gaydon, an old friend and former colleague recently. After working in direct marketing agencies and at Channel 4 TV in London; he has recently joined brightcove.com brightcove produce the infrastructure to support internet TV and social networks. And their software also makes it relatively easy to opimise […]
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Tags: brightcove, brightcove.com, IPTV, Luke Gaydon
I noticed this example of surface computing at Blue Water shopping mall a few months ago, but have yet to capture a video or suitable photos of the device in action. In summary the interactive projection displays several games which kids interact with to entertain them at several points as they travel around the mall. […]
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Tags: floor projection, interative game, Surface Computing
I mentioned in my last post that there were 2 thoughts from my recent trip to Turkey. The second related to the common approach amongst tourist restaurants to not specialise in a certain style of cuisine, in the hope that offering more may appeal to a wider audience. I could become very British middle class […]
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I was struck by two brand related thoughts while on holiday in Turkey. The first relates to the wide availability of fake branded goods in markets and high street shops. With EU membership just around the corner for Turkey, I was a little surprised by the high level of rip-off products being openly sold. The […]
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Tags: Fake brands, Rip-off goods, Turkey
Ouch. Someone’s automotıve brand dream came to an abrupt end.
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Tags: Car Crash, Ferrari
Brand Tao 