Media Guardian – changing advertising

22Sep08

An interesting supplement has been published in the The Guardian newspaper today.

check out the online version of the various articles at the Link

The supplement includes articles and comment from:

– Lee Daley (ex Red Cell and Saatchi London, now at Endeavor Marketing Services New York): Don’t Dismiss the Fame Factory
– Ed Waller writes on mobile advertising: Pocket-sized powerhouse
– Claire Murphy writes on the changing advertising landscape (a digital media article): Campaigns get smart
– Jenifer Whitehead writes about social networks: Personal touch to the hard sell
– Ed Waller (he’s been busy) writes about the devleopment of in-game advertising: Virtual ads move to greener fields in online gaming

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