Archive for May, 2009

“Everyone is entitled to their own opinion, but not their own facts.” – Daniel Patrick Moynihan “It is a great shock at the age of five or six to find out that in a world of cowboys you are in fact an Indian.” – James Baldwin. “If I can’t dance and sing, I don’t want […]

“It is possible to fly without motors, but not without knowledge and skill.” Wilbur Wright (1867 – 1912) From the invention of powered flight, commencing with the first manned flight made by the Wright Brothers in 1903; it took mankind only 66 years to fly so far we could land on the moon and return […]

Bill just tweeted a wonderfully understated truism, or maybe it’s just my Irish blood that it appeals to? Bill Bailey: “Dublin in the rain…ah one of life’s great pleasures.. and certainties.”

It’s believed that play has a formative role in the development of a child. I wonder if that means that this toy from Playmobil will be a fond childhood memory amongst the next generation of thieves?

While the economy has gone from bad to worse over the last year, some brands have performed stronger than ever. While tobacco and alcohol sales go up during hard times, brands such as Tesco and Costa Coffee have also been thriving. But competition is hoting up between the coffee shop chains. Starbucks in particular have […]

I’m gradually starting to tackle my backlog of blog posts. A couple of weeks ago Walker’s announced the winner of their excellent ‘Do Us A Flavour’ campaign. Some related thoughts: – The campaign was generally very well executed, with thousands of suggested flavours and over one million votes from consumers. An example of a marketing […]

Brand Static


Definition of ‘Brand Static’ Brand Static is the phrase coined to describe an immobile brand that has reduced the role of its marketing communications to that of merely making an irritating noise.