Archive for February 9th, 2010

Lost Season 6 Kicks Off

09Feb10

The final Season of Lost has started on ABC in the US and on Sky 1 in the UK. Like many I will be downloading my Lost fix from iTunes. But the Peer to Peer file share servers are no-doubt set to do brisk business over coming weeks; as people around the world clamour to […]


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McDonald’s benefit from a local value strategy

09Feb10

Interesting article in The Times Online: HERE The article includes reference to the launch of the new McItaly burger, that sold 100,000 in one day. This product is entirely sourced from local produce in the country. There is also information on how McDonald’s responded to the recession by introducing products at a new mid-price point […]


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