Posts Tagged ‘BrandZeal’

I’ve finally pulled together material showing some of my strategic planning tools and campaigns. These are posted at: BrandZeal.com Always in Beta.


A quick post of a marketing model I’ve developed and used successfully with some clients over the last month. The chain is used as a checklist, helping to evaluate the effectiveness of brand, marketing and sales activities in generating enquiries and sales. The weak link(s) in the chain are highlighted through review and analysis. This […]