Helicoptergate | Brand Tao

Posts Tagged ‘Helicoptergate’

Insight, Irony and Indignation

23Jul09

Reading through a document from a music entertainment brand, I was struck by the way they described the work of one of their artists: The Three I’s: ‘Insight, Irony and Indignation.’ The phrase seemed reminiscent of some of the marketing briefs I’ve seen recently. But this approach also appears to match the tone of much […]

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Posts Tagged ‘Helicoptergate’

Insight, Irony and Indignation

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