Posts Tagged ‘Key Performance Indicators’
Brand Performance Indicators
18Jun13
A visual representation of key brand performance indicators (KPI’s) used in tracking studies. These have been split into metrics that are powerful in differentiating a brand versus brand hygiene factors that indicate how a brand remains competitive.
Filed under: Blog Post | 1 Comment
Tags: Brand Measurement, Brand Metrics, Brand Tracking, Key Performance Indicators, KPI, KPI's