Posts Tagged ‘Marketing Week’
Supermarket advertising in the UK seems to largely revolve around price reduction or celebrity chef endorsement. The quality of the food, or how to do something new and different with it, also gets an occasional mention. But when was the last time you perceived you gained great value, or even savings, from the products you […]
Filed under: Blog Post | Leave a Comment
Tags: Asda, Marketing Week, Supermarket Pricing, Tesco, The Guardian, Waitrose
Another good article in Marketing Week. But as the blighters cut their page links occasionally, I’ve copied the article below, as well as letting you click through to it: HERE This time it’s very personal 28 May 2009 | By Morag Cuddeford-Jones Smart Technology, such as that which allows online retailers to sense when a […]
Filed under: Blog Post | 2 Comments
Tags: ATG, Digital, e-tail, Echo E-business, etail, Marketing Week, Sapient, Vignette
Audi Article: Marketing Week
It’s always good to hear a former brand you’ve worked on is doing well. This article is from Marketing Week today: Audi set to overtake BMW as UK’s premium marque Audi is likely to overtake BMW as the UK’s biggest premium carmaker within five years, according to the country’s leading expert on the motor industry, […]
Filed under: Blog Post | 1 Comment
Tags: Audi, Garel Rhys, Marketing Week
Brand Tao 